This technology is not all bad if used to combat distracted driving by targeting its most dedicated users.“92% of teens report going online daily — including 24% who say they go online “almost constantly”.Ending distracted driving is a colossal task in a world of never-ending technological advances.
This technology is not all bad if used to combat distracted driving by targeting its most dedicated users.
A television ad campaign could be a secondary campaign. Take, for example, the anti-smoking advertisement campaign.
From a study from Teen Health and the Media, “Americans spend about one-third of their free time . The Centers for Disease Control and Prevention conducted research and discovered critical information.
These results came from a study conducted by Pew Research Center.
Teens go online every day to utilize social media and the internet.
(The National Highway Traffic Safety Administration)“Drivers under the age of 20 have the highest proportion of distraction-related fatal crashes”.
This is according to Centers for Disease Control and Prevention.
While traveling at speeds of 75 miles per hour, the driver decides that he must send a text.
Taking his eyes off the road for the two seconds it takes becomes a moment of bad decision making.
The car skids off to the shoulder of the road, spinning 360 degrees. Sending that text had the potential of ending two or more lives.
Young drivers in today’s world have numerous distractions, which prevent them from focusing on driving.