Nursery Business Plan

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The plant nursery business is complex and requires knowledge about the technical aspects of growing plants and managing a business.

This publication is an introduction for those interested in starting their own wholesale nursery business.

Getting started growing and selling small plants from home is as simple as this; Start propagating some plants from cuttings, get some pots and potting soil, start selling some plants. Selling plants is the easy part because unlike most other things that people sell, plants don’t have to be sold. I get comments from people all the time that start out like this; “I’d like to start my own plant business but . .” “I don’t know if anybody will buy my plants.” “I have other large nurseries in my town.” “We have a big box store right down the road from my house.” “How can a little person like me possibly compete with the big box stores? They must buy plants on a regular basis just to stay in business.

All you have to do is let people know that you have them and that they are for sale. I’ve been a witness to this for too long to thing other wise. ” “I can’t right now because my life is so busy.” “Mike, I’d love to buy your system but I just don’t have the money right now.” “I’m going to retire in 3 years and I’d like to do it then.” Allow me to answer these concerns for you. If you grow a nice looking plant that people want, they will buy your plants. They have to buy and sell plants in order to provide for their family. Some garden centers grow hanging baskets and annual flowers, but all of the other plants on the lot they buy from a wholesale grower. Because you can sell really nice plants at a lower price than a wholesale grower.

The only thing that divides my nursery from their’s is, you guessed it, a dirt lane that we share. One Saturday I was out working in the nursery and I hear a tractor coming so I look up.

My plants and their plants are less than 30′ apart. You know how you wave to your neighbor when you see him or her driving down the road? It was my friend Kenny Brown just putzing along on a tractor.

Do you know how to find and attract the parents of future classmates? Here we outline a suggested template that will help you get your dreams out of your head and onto paper.

Without a business plan, you’ll be stumbling in the dark. Follow these steps and you’ll have a helpful, relevant document to keep you on track. Within it, you can summarise the top-line detail about your business including its name, your objectives and goals.

Resources for new producers include national, regional, and local trade organizations.

A worksheet with questions is included to help future operators consider whether they want to start a new wholesale production nursery.

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